Microsoft and LG both have signed today a preliminary agreement on strategic collaboration in mobile technology. They will work together in mobile application and make a new Windows Mobile Operating system. Microsoft hopes its Windows Mobile operating system can continue to challenge Symbian, a platform backed by Nokia and used in two-thirds of smartphones.According to LG Both companies will continue to define and align their mobile strategies through annual top management meeting.
This agreement was signed during Microsoft CEO Steve Ballmer's trip to South Korea. These are not new deals, but rather a way for South Korean makers to reinforce existing alliances, said Greg Roh, an analyst at Korea Investment & Securities, about the Microsoft-related announcements. Competition is getting more and more fierce in the smartphone segment, and South Korean makers have some weaknesses on Symbian platforms, so it is understandable that they would broaden their alliances.
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